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Calculate Conversion Rate (CVR) for landing pages, forms, and e-commerce stores.
Number of purchases or signups
Total traffic volume to the landing page
Share of web visitors who took the target action
Conversion Rate (CVR) measures the effectiveness of your landing page copy, value proposition, and user experience.
Divide the number of conversions by the total visitor count and multiply by 100.
Scenario: An e-commerce landing page receives 2,500 unique sessions and logs 75 orders.
Input completed conversions and visitor count to compute your exact conversion rate percentage.
Combine complementary calculators and checkers to optimize your entire campaign.
Calculate Cost Per Acquisition (CPA) to optimize paid ad bidding and customer conversion budgets.
Model multi-stage marketing funnels from impressions and clicks down to paying customers.
Forecast sales revenue based on website traffic, conversion rate, and average order value.